The quality you deserve Home of leading brands in Yemen

Company profile

About Us

1988 Since establishment

Hefdhallah Hassan Trading Co., Ltd. was established to be a strategic partner in the food and consumer value chain, from import and agency to wholesale, manufacturing, and distribution.

We are today expanding our digital and logistical presence while preserving the values of quality and trust we inherited from 1988.

Experience
+37
years in the market
Cover
National
Main Yemeni governorates
Sectors
5
Main areas of work

Our sectors

Wholesale trade

A distribution network for hotels, restaurants, and wholesale traders at competitive prices.

Import & agencies

Representation of international brands and strong presence in the Yemeni market.

Manufacturing

Development of local products that meet consumer taste.

Distribution & logistics

Modern fleet and fast customer service route planning.

Digital transformation

Digital systems and sales to keep up with the future of commerce.

Our brands

International brands

ROSHEN MAYORA Aiguebelle Swisslion

Our Private Brands

حيوية حبيبات HONEY & BEE الفرسان - مزارع البنجاب

Why us

Distribution creators

Distribution creators

Multiple access channels for the final consumer.

360° integration

360° integration

From import to shelf in one experience.

Legacy 1988

Legacy 1988

Cumulative experience and strong supplier relationships.

Digital leadership

Digital leadership

Development of electronic platforms and sales.

Wide range across categories

Wide range across categories

Variety meets market needs.

Financial solvency

Financial solvency

Creditworthiness supports long-term partnerships.

“We believe that the sustainability of growth is based on quality and transparency with our partners, and on our continuous investment in cadres and infrastructure.”

“We strive for Hafizullah Hassan to remain the trusted name in consumer goods in Yemen.”

a. Hafizullah Hassan — Chairman of the Board of Directors
رئيس مجلس الإدارة — لقطة احترافية من الخلف تجاه النافذة

Are you ready for a strategic partnership?